Last updated: August 10, 2021

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Are you looking for a TV that won't take up your entire living room? But you still want to watch movies and play games in high resolution? Then a 40-inch TV will be just the right solution for you.

If you're looking for a medium-sized TV, this can quickly become an overwhelming task. In our big 40-inch TV test 2022, we show you what you should definitely consider when buying a TV. We also answer questions you should ask yourself before buying a TV.


  • Unlike larger TVs, 40 inch TVs fit into just about any living room. They can be used variably for watching films, playing video games or surfing the internet.
  • There is a general distinction between 3D, LCD and LED TVs. 4K TVs offer the highest screen resolution.
  • You don't have to spend a lot of money to afford a 40-inch TV. Many basic models are available for as little as €180.

The Best 40 Inch TV: Our Picks

Buying and evaluation criteria for 40 inch televisions

If you want to buy a 40-inch TV but are unsure what to look for when buying, consider the following buying criteria.

In summary, these are:

If you want to learn more about the buying criteria for 40-inch TVs, read the following paragraphs. Here we go into more detail on the criteria of functions, energy consumption and picture quality.


Before you buy a 40-inch TV, you should think about what you actually want to use it for. Nowadays, a television is no longer just a television, but much more.

Do you want to surf the internet with your TV and stream series on Netflix, for example? Then you need a TV with Smart TV and Internet function. Do you want to receive additional information about current programmes? Then you need a TV with HbbTV function.

Before buying, be aware of what you expect from a TV.

There are already devices with a webcam, i.e. an integrated camera. For example, you can use apps for video telephony such as Skype. Most TV sets now have a recording function with which you can record and save programmes.

In addition, almost all devices have various connections such as HDMI and USB. Before buying a TV, find out which and how many connections you need for your use.

You will notice that you can optimally adapt the TV to your needs and wishes. If you know what you want from a TV and what you need it for, you can also save money. You don't spend a lot of money on functions and features you don't need.

Energy consumption

The question of the energy consumption of an electronic device is asked more and more often in times of climate change. You have to be careful here, because the size of the TV set is not necessarily related to the energy consumption. There are differences in power consumption of up to 70% for devices of the same size.

For new appliances, the energy consumption is indicated by the EU energy label. The letters and the colour bar of the label make it easy to compare the energy efficiency of different TV sets.

Appliances labelled A+ or A++ consume the least electricity. On the other hand, devices with an E or F rating are real power guzzlers.

Large sets with a screen diagonal of 120 centimetres or more usually have low power consumption and fall into the A+ or A++ classes.

Since 40-inch TVs do not yet fall into the class of large sets, you have to be careful about power consumption. There can be big differences between manufacturers. LED TVs generally consume less electricity than LCD sets.

Picture quality

When it comes to the picture quality of TVs, a distinction is generally made between HD, Full HD and 4K. You get the sharpest picture quality with 4K-capable sets with a resolution of 3840 x 2160 pixels. The lowest resolution is the HD resolution with 1280 x 720 pixels.

In the 40-inch size, the difference between HD and Full HD is hardly noticeable.

With a resolution of 1920 x 1080, the Full-HD sets represent an intermediate stage from HD to 4K.

The picture resolution of your 40-inch TV depends on your usage behaviour and your requirements. If you only use the TV occasionally to watch TV in the evening, an HD resolution is perfectly sufficient. Film lovers and demanding users should rather go for the Full HD or 4K alternative.

At a size of 40 inches, the difference between HD and Full HD is usually hardly noticeable. Differences in picture quality are only noticeable from a sitting distance of two metres. 4K televisions are only recommended from a larger screen diagonal.

Guide: Questions you should ask yourself before buying a 40-inch TV

Before you buy a 40-inch TV, there are a number of factors you should consider. In the following sections, we have summarised some of these factors for you and explained them in more detail

What types of 40-inch TVs are there?

If you want to buy a 40-inch TV, you should find out about the different types of TV models. In the following paragraphs, we will introduce you to the most important types of models:

3D 40 inch TV

The 3D TV is probably the most entertaining way to watch TV. The groundbreaking 3D technology gives you the opportunity to experience your favourite shows or video games in three dimensions with the help of glasses. Images come to life; you can immerse yourself in your favourite movies.

A distinction is made between active and passive devices. The first type requires 3D glasses, which are usually large and heavy. For passive devices, you only need a smaller pair of polarisation glasses. In addition, there are already passive 3D televisions that do not require glasses.

There are still big differences between the quality of the various 3D sets. Extensive consultation is necessary before buying a 3D TV. A 3D TV is not suitable for everyone; many users complain of headaches or burning eyes after a while.

The sets are currently still extremely expensive compared to other types of TV. In addition, not many models can be found in the 40 inch size, most devices are larger.

  • Unique 3D experience
  • Very entertaining
  • Very expensive compared to other sets
  • Not every user can tolerate the 3D picture
  • Varying quality within manufacturers
  • Glasses are often expensive, only those from the same manufacturers fit
  • Often not available in the 40 inch size

LCD 40 inch television

LCD TVs are, after the extinction of tube TVs, the most popular devices for watching TV. The technology of LCD TVs, which originally comes from PC monitors, also enables image sequences with a high pixel rate.

LCD TVs are particularly popular because of their robust and lightweight design. You can mount an LCD TV on your wall without any problems. LCD TVs also impress with their long service life and their low sensitivity compared to plasma TVs, for example.

Nowadays, LCD TVs are no longer just TVs. Almost all devices have a WLAN connection and are therefore also suitable as home cinema TVs. You can stream files from your PC or programmes from online media libraries.

If you want to buy an LCD TV, you don't have to spend a lot of money. Compared to other TVs, you get a robust TV that you won't have any problems with for many years. However, compared to other types of TVs, you have to make concessions in terms of colour quality.

  • Robust and lightweight construction
  • Long life
  • Many functions
  • Poorer colour reproduction than, for example, LED TVs

LED 40 inch TV

If you want to save electricity when watching TV, get an LED TV. Backlighting with LED bulbs saves up to 40% electricity compared to LCD TVs.

Nevertheless, LED TVs impress with their high picture quality. Even when enlarged, every pixel is visible because each pixel consists of a light-emitting diode. Compared to LCD TVs, LED TVs have better colour reproduction. A colour cast is also not to be expected with LED sets.

The location of the TV set is often a big problem. Not so with LED sets: Due to the backlighting, LED TVs are less prone to reflections. So you can place your LED TV near a window without any problems.

A big disadvantage of LED TVs is that they cannot reproduce pure black. This often results in uneven illumination. In addition, the contrast is limited.

  • Saves electricity through LED technology
  • High picture quality
  • No location problems due to low reflections
  • Cannot produce true black
  • Uneven illumination
  • Tends to have contrast problems

Who are 40 inch televisions suitable for?

Because of their medium size, 40-inch televisions are ideal for rooms up to 18 square metres. This means they fit in the living room as well as in most bedrooms and kitchens.

TVs in this size can be used in many ways. Their size is perfectly adequate for a movie night, but they can also be used as eye-friendly PC monitors. 40 inch televisions are also ideally suited for video games and gaming.

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With a Smart TV, you can do more than just watch films. You can access your home network and surf the Internet via remote control. (Image source: Unsplash/ Glenn Carsten-Peters)

Because of the versatility of 40-inch TVs, the user group is mixed. Such a set fits perfectly in a single household, as well as in the children's room or in the bedroom as a second TV.

What does a 40-inch TV cost?

What you pay for a 40-inch TV depends on the manufacturer and the features of the TV. However, you generally don't have to spend a lot of money to get a decent 40-inch TV.

Models with the most basic features are available for as little as €200. However, you usually have to make concessions in terms of picture quality and workmanship.

First-class 40-inch TVs can cost up to €1000. There are no upper limits. How much you want to spend on a 40-inch TV depends on your budget and your requirements for the set.

Type of 40 inch TV Price
3D TV 40 inch From 480€
LCD TV 40 inch From 175€
LED TV 40 inch From 190€

You should note that the power consumption of the devices is quite different. Pay attention to the energy efficiency of the individual products. You can easily save money with an energy-efficient TV.

What are the dimensions of a 40-inch TV?

40-inch televisions have a screen diagonal of 102 centimetres. Depending on the thickness of the frame, they have a width of about 91 centimetres and a height of 53 centimetres in 16:9 picture format. One inch corresponds to about 2.5 centimetres.

A 40-inch TV is therefore, in contrast to larger TVs, perfectly suited for medium-sized and small rooms. Because of its size, a 40-inch TV can also be used as a second set in, for example, kitchens or holiday homes.

What is the resolution of a 40-inch TV?

The picture resolution of a 40-inch TV depends on its design and features. A distinction is made between HD resolution, Full HD and 4K (see "Picture quality" above).

Resolution Number of pixels
HD (High Definition) 1280 x 720 pixels
Full-HD 1920 x 1080 pixels
4K 4096 x 2160 pixels

Almost all 40-inch TVs now offer at least HD resolution, but most sets are capable of Full HD. In the 40-inch size, the range of 4K TVs is limited. If you want Ultra HD resolution in 4K, you should buy a larger TV from 43 inches.

Can you mount a 40-inch TV on the wall?

Often, due to lack of space, the question arises whether you can mount your TV on the wall. In most cases, this is not a problem.

40 Zoll Fernseher-2

Almost all 40 inch televisions can be mounted on a wall without any problems. This saves space and makes your room look more open.
(Image source: Pixabay/ André Azambuja)

Almost every 40-inch model offers the option of hanging the TV on the wall in addition to placing it horizontally.

Wall mounts are available in various designs and sizes from as little as €20.

However, in most cases you have to buy the necessary mounting set separately. When buying such a mounting set, you must consider the size and weight of the set.

It is important to consider the height at which you mount your TV. It is recommended that the lower edge of the screen should be at about eye level when sitting. If there are people of different heights in your household, it makes sense to buy a height-adjustable wall construction.

How far away should I sit from a 40-inch TV?

The distance between the TV and the user is crucial for the viewing experience. Even the best 4K TV is no use if you can't see the picture.

The optimal sitting distance is calculated from the screen diagonal of the TV, the pixel size and the user's visual acuity.

If you have good eyesight and your TV has a large pixel resolution, you can sit further away from the TV than the optimal sitting distance indicates.

It is recommended that you sit closer to 4K TVs with a high resolution than to other TVs. This is the only way to really appreciate the high resolution.

For a 40-inch TV, the optimal sitting distance is 2.13 metres; for 4K sets, 1.50 metres. You should always keep the viewing distance to get the best viewing experience.

Image source: Shironosov/