Last updated: August 16, 2021

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A make-up base is a product that serves to unify the tone of the face, camouflage imperfections and give a matte and natural impression. It is one of the main elements in any make-up so choosing the best one is key to look great.

With so much variety on the market, we wonder what is the perfect foundation? That is why we will present you all the information you need to make the best purchase decision. From the types of foundation to the most common questions.


  • A foundation is used to achieve an even appearance in the skin tone of the face. Generally, you want to choose a shade that is very close to or even a little lighter than your skin tone in order to cover imperfections and dark spots.
  • This product can be your best ally or even sabotage your entire make-up if you don't select the perfect shade for your complexion. Foundation should not be too dark so that it does not contrast with the complexion of the neck, but also not too light so as not to give the dreaded ghost look that photos often reveal.
  • Among the advantages of using a make-up base we can highlight that they allow a better finish and durability of the same.

The best Make-Up Base: Our Picks

Buying guide: What you need to know about Make-Up Base

A foundation is used to achieve an even appearance in the skin tone of the face.
(Photo: Roman Iegoshyn/

What are Make-Up Bases and what are their benefits?

Make-Up Base is a product designed to recreate a homogeneous, integrated and proportionally even skin tone. It is one of the make-up tools that has evolved the most to become a true skincare product.

It has the same treatment substances as any beauty cream and is one of the latest additions to the consumer make-up palette. This is because until the early 1980s it was only used by professional make-up artists and people in the art world.

Their main purpose is to prepare the complexion for the best possible make-up application. These products optically correct the dull appearance of the face. They are used to unify, mattify and lighten the skin in a gentle and discreet way, providing a luminous effect.

  • They allow make-up to last longer
  • They provide a better finish by unifying the skin tone
  • Many contain moisturising agents and sun protection in their formula
  • They act as a protective shield for our face, preventing pollution and impurities from penetrating our pores.
  • If you do not remove the product before going to bed you can accelerate the ageing of your skin
  • Choosing a make-up base that is not compatible with your skin type and needs can cause allergy, irritation and acne. Finding the perfect shade for your skin is sometimes no easy task

Liquid, stick or powder foundation?

There are many foundation options on the market that are likely to confuse you. You can find them in different presentations and here we will tell you what each one entails so you can make the best buying decision.

Liquid Stick Powder
They provide high coverage Offers dual use as a foundation and concealer Used to touch up make-up and as a reinforcement after applying liquid foundation.
Gives a natural finish They have a very high coverage Perfect for removing blemishes or scars.
They work very well for covering imperfections Perfect for photo shoots Eliminates shine on the face that some liquid foundations can cause.
If not blended properly, they can leave a mascara effect on the face can clog pores and cause acne On their own, they do not offer great coverage.

These are just some of the features you may want to consider when shopping for a make-up base. However, you may also notice that there are make-up bases with different moisturising, lighter or thicker components within the same texture. These extras can be considered or not depending on your tastes and needs.

How much does a make-up base cost?

The variety of make-up bases that currently exists in the market is quite extensive. You can find them in wide ranges of shades, with different consistencies and textures, but, as with other types of products, their price will depend on several factors such as:

  • Durability
  • Brand
  • Formula ingredients

This product can be your best ally or even sabotage all your make-up if you don't select the perfect shade for your complexion.
(Photo: Camargo/

Buying criteria

When choosing the best make-up base, we are not sure what criteria to take into account. In addition, you should always choose those of good quality because it is one of the products that spends the most time on your skin. Consider the following aspects when choosing your foundation:

Skin type

If you are unsure of your skin type, consult a dermatologist for guidance.

  • Dry Skin: Stick or cream foundations are ideal to add a little shine to dry skin.
  • Oily Skin: Opt for light liquid or powder foundations to avoid clogging your pores.
  • Combination Skin: You can opt for liquid foundations that are not so thick.
  • Sensitive Skin: For this option, make sure you buy a foundation that is non-comedogenic and contains natural ingredients.
  • Mature skin: Moisturising foundations with sunscreen are ideal. They give a natural and light finish.

The advantages of using a foundation include a better finish and longer wear.
(Photo: Volodymyr Melnyk/

Skin tone

Choosing the perfect shade is a challenge. You have to take into account that there are foundations with "yellowish" or "pink" pigmentation. Even if the main tones are very similar, this difference will make it look better or worse on your face.


Depending on the occasion and the make-up you want to use, it will be better to opt for one or the other option. For example, for everyday use it is better to use light foundations with sun protection. However, for events or photo shoots, stick foundations with more coverage will be your best allies.

(Featured image photo: hstrongart/