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Whether as a trend or as a philosophy of life, veganism has come into our daily lives and seems to be here to stay. It is no longer just a matter of food, this new trend has also worked its way into the cosmetic products we use daily, such as makeup. But what is vegan makeup, anyway?

Vegan makeup is characterized by its respect to animals and nature. Increasingly, in the production of this type of cosmetic products, ingredients of vegetable and mineral origin replace those of animal origin. In addition, these products are not tested on animals and their producers follow vegan values during manufacture.


  • The European Union approved a proposal to eliminate animal testing in the manufacture of cosmetic products in 2013. But there are still thousands of animals that suffer through the production of cosmetics.
  • Vegan makeup advocates products that respect vegan philosophy and are made with ingredients that bring many benefits to your skin.
  • Thanks to formulas based on natural ingredients, vegan makeup is ideal for all skin types, especially sensitive skin. In the manufacture of vegan makeup, ingredients such as crustacean and fish extracts, animal glycerin, oils from animals such as whales and turtles and pork fat are not used.

The Best Vegan Makeup: Our Picks

Due to the growing demand for vegan products, more and more makeup brands are including lines of vegan makeup. So which one is the best? Here is a selection of the top vegan makeup products on the market that we have assembled for you, to make your choice easier.

Shopping Guide: Everything You Need to Know About Vegan Makeup

Without a doubt, the best tool you can have in choosing vegan makeup products is knowledge. them. In the following sections, we will answer all of the questions that may arise when buying vegan makeup.

Some of the benefits that we can observe on our skin with the use of vegan makeup products are greater hydration and luminosity.
(Source: Silviarita: 3141766/

What exactly is vegan makeup?

Vegan makeup is a type of makeup that follows the values of veganism. It respects the environment and animals. In its manufacturing process, no animal ingredients are used nor are experiments with animals performed during testing of the product.

It is important not to confuse vegan makeup with organic products or "cruelty-free" products. Organic products do not contain animal ingredients but may contain derivatives, such as beeswax. Cruelty-free products have not been tested on animals, but may contain products of animal origin. Vegan makeup meets both of these conditions.

Why is vegan makeup recommended?

By using vegan makeup, we are taking a responsible stance towards the environment and showing respect towards the life of animals that undergo experiments during the testing process of some cosmetic products. In addition, the use of natural ingredients in the creation vegan makeup is better for our skin.

Some of the benefits that we can see on our skin with the use of vegan makeup products are better hydration and more luminosity, since most of these products contain antioxidant ingredients. This type of makeup is also known for its gentleness to sensitive skin and for its hypoallergenic qualities.

On the other hand, results obtained with vegan makeup are excellent. We can take care of our skin with makeup formulas designed for especially our skin types, and obtain specific makeup looks, and professional finishes. The best of everything, all in one place.

What are the myths and truths about vegan makeup?

As in any field, and especially with regard to cosmetics, there are many myths. Previously we commented on the importance of knowledge when choosing cosmetic products, so we have created a compilation of the main myths and truths about vegan makeup for you.

Myths Truths
Vegan makeup is 100% natural and organic. Vegan makeup can use synthetic ingredients, so it is not necessarily all-natural.
Vegan makeup is more expensive than traditional makeup. Almost all brands have a vegan makeup line adapted to all budgets.
Vegan makeup is less consistent and with it you may not get good results. Vegan makeup, like traditional makeup, is specifically formulated so that the results achieved are consistent and optimal.

However, the most important thing to keep in mind is that, on the one hand, it is essential to differentiate between natural, vegan, organic and other terms that can be quite confusing. We now know that vegan makeup is as effective as traditional makeup, and that it is very easy to find, and is affordable for every budget.

Are natural makeup products and vegan makeup products the same?

Do you wonder if all vegan makeup products are organic? It seems clear that vegan makeup does not use any ingredients of animal origin and does not practice animal testing. But with the rise of this type of product, new terms appear all the time.

"Natural" cosmetics differ from vegan makeup in that, in their composition, chemical compounds are avoided and natural ingredients such as seed or plant oils are preferred These products may contain ingredients of animal origin, such as beeswax. They are usually environmentally friendly.

Person producing beauty care products

In the manufacture of vegan makeup, ingredients such as shellfish and fish extracts; and animal glycerin are avoided.
(Source: Katarzyna Białasiewicz: 101345185/

On the other hand, "organic" cosmetic products or makeup, are those that only include products treated in an ecological way, that is, without pesticides. Additionally, animals are not used in testing these products.

What ingredients are used in traditional makeup that are not used in vegan makeup?

As you know, vegan makeup has avoids numerous ingredients from its composition that do not follow the organic philosophy. Below is a list of the main ingredients that you will find in traditional makeup but that you will never see in vegan makeup:

  • Eggs
  • Animal Glycerin
  • Beeswax
  • Milk: Cow, Goat, Horse or Donkey
  • Honey
  • Pork or Beef Fat
  • Gelatin Made From Pork Extract
  • Carmine, Made With Crushed Insects
  • Oils From Animals Such as the Turtle or the Whale
  • Propolis: A Substance Made by Bees
  • Crustacean or Fish Extracts

These ingredients are replaced by others in vegan makeup to achieve the same results. For example, red lipstick can be made from beet juice or henna root instead of carmine. In addition, makeup instruments such as brushes do not use animal hair and replace it with plant fiber or synthetic fibers.

Where can I buy vegan makeup?

The answer is simple: virtually anywhere you would buy your traditional makeup. We have spoken before of the change of collective thought among producers and consumers. This force is growing and the collective consciousness is driving most brands to create vegan products to satisfy their customers who want to purchase these products.

Therefore, you can buy vegan makeup products at your local store. Nowadays you can find a multitude of products that meet these characteristics, with a variety of choices, adapted to all tastes and which are very affordable. In fact, some of your makeup products may already be vegan and you may not have even noticed.

blonde woman laying next to slices of orange, lemon and kiwi

By consuming vegan makeup we are taking a responsible approach toward the environment and showing respect towards animals.
(Source: Brasoveanu George Bogdan: 55023680/

How do you recognize vegan makeup?

Recognizing vegan makeup is very simple: always look for its distinctive brands. For this, we must look at the INCI label (International Nomenclature of Cosmetic Ingredients) of each product, in which a list with all its ingredients will appear. Keep in mind that plant names will appear in Latin.

We can recognize different labels according to the classification of products that we have talked about before.

To use only vegan makeup products, it will be very important to keep in mind this distinction, since many of the labels advise us only that the products have not been tested on animals.

Can I trust vegan makeup labels?

Whenever new trends in cosmetic products appear, it is difficult for us to confidently rely on labels. Many times names that we don't even recognize appear on the label. But you no longer have to worry about that in terms of vegan makeup because technology makes life easier for us.

Currently, there is a smart phone application that will become your best ally in identifying truly vegan products. The "Is it Vegan" application offers you all the information about the ingredients of animal origin that a product contains. All you have to do is scan the product barcode. It could not be easier!

Shopping Criteria

If you have decided to use vegan makeup, it is important that you are guided by certain factors that make your purchase a good choice. Here are five of the most relevant criteria for this type of products. If you follow them, you will always be on the right track with your vegan makeup purchases!

  • Composition
  • Quality
  • Trust
  • Type of Skin
  • Sustainability


We have talked a lot about ingredients throughout this entire post. If the ingredients in a traditional cosmetic product are important to you, in vegan makeup they are even more important. Remember that we look for products that do not include any animal ingredients.

This is important not only to follow your ethical values of veganism, but we have also indicated that, for the care of our skin, the more natural the ingredients in the products, the better the product is for your skin and health. Do not forget that these are products that we use daily on our faces. Therefore, always check the ingredients of your vegan makeup.


We generally use makeup daily, so quality should be one of our main purchasing criteria. The face is one of the most sensitive areas of our skin and we must treat it with extra care. Although the complexion always suffers with the application of makeup, if we use vegan makeup, we will be reducing this risk.

The hallmark of quality for skin care is that the product has been dermatologically tested. This will reduce the risk of allergic reactions on our skin. You can seek opinions from specialists to guide you or opt for a specific brand. Finally, as always, the ingredients must be taken into account.


One of the main causes for which we buy vegan makeup is precisely the vegan philosophy. One thing that usually worries users of these products is whether or not they can rely on these labels. Therefore, another of the purchase criteria will be the trust you have in a particular brand.

In terms of cosmetics, each of us usually finds our favorite product and that is where we stay. In this case, it will be important to research the brand first. Make sure the brand you use follows the necessary veganism requirements and then go forth with confidence!

We recommend you use applications like the one we have mentioned: "Is it Vegan."

Type of Skin

Speaking of makeup, our skin type should be among our main purchasing criteria. The type of skin we have depends on the makeup results we can expect. Not only that the product does not harm us or give us an allergic reaction. But also the aesthetic finish of the products.

For example, the adhesion of a makeup base is not the same on dry skin as on oily. Due to its composition, vegan makeup is especially recommended for sensitive skin. But, you should take into account your own type of skin, since there are specific products for oily, dry, normal or combination skin.


The last shopping criterion, although no less important than the others, is sustainability. Veganism is a philosophy of life that, in addition to caring for animals, cares for the environment. Therefore, sustainability is another concern that may influence your purchases. Now that you know all about the different labels, it will be easier for you.

In addition to your vegan makeup products having clear labels, there are other factors. One of the most important factors in terms of sustainability is the material of which the product's container is made. For example, the brands that follow vegan, organic and sustainability philosophies often avoid excessive use of plastic in their packaging.


Vegan makeup contains no ingredients of animal origin. In addition, it does not support animal testing. This is because the manufacturers follow the philosophies of veganism, a topic that is going strong. With this type of product, you take care of your skin and the environment at the same time.

Have you decided yet? Do you want to switch to vegan makeup? No problem. This type of products is increasingly widespread and is now available to everyone. You now know to look for the "Vegan" and "Cruelty Free" labels on makeup containers or to scan the bar code on "Is It Vegan?" Join the vegan movement and take care of the planet while you beautify!

If you liked our guide on vegan makeup, share it with your friends on social media or leave us a comment and tell us what makeup you use.

(Source of Featured Image: Ferli: 16245014/